Those bourgeois bohemians, and why they’re good for business22 november 2012

Parodied, mocked, and dismissed, the bourgeois bohemian is nonetheless a huge cultural force.  ”Bobos’” for short, these are the people who reject conspicuous consumption and mass consumerism in favor of all things local, organic, artisanal, handmade and authentic. As (slightly) exaggerated in the sketch comedy show Portlandia, these are the people who demand not only to know if [...]

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