In September and October Media Wise visited the European offices of a healthcare company to give message trainings ahead of the launch of an important new gene therapy. After the lull of lockdown, when everything went online, It was great to be working in person with talented, enthusiastic and dedicated people who are improving the quality of life of so many. In Belgium, France, Italy, the UK and Spain we worked together in Dutch, French, Italian, Spanish and English, localising and mastering messages originally developed in English. We look forward to the next pan-European assignment!