The Quote that Broke the Swiss Bank

Did Saudi National Bank President, Ammar Al Khudairy, know what he was doing when he gave a confident, 5-word answer to a question on Bloomberg TV on March 15? I suspect not. His answer to the question of whether the Saudi bank would provide financial assistance to Switzerland’s largest bank, Credit Suisse, turned out to […]

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Investing in Inflationary Times

In the number 2 issue of its magazine ‘Places & Spaces‘, the German real estate investment firm Union Investment published an article written by Emma Robson at Media Wise, at the request of Bellier Communication in Amsterdam. Offsetting double-digit inflation will be a challenge this year, but investments in residential properties can help.

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Women’s Business Initiative interviews Media Wise founder Emma Robson

The Women’s Business Initiative in the Hague interviewed Emma Robson about how Media Wise got started and the challenges of being a woman at work. Emma joined this club of women entrepreneurs in 2021. Photo: Emma about to give a training in Barcelona

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Pan-European support for new medical therapy

In September and October Media Wise visited the European offices of a healthcare company to give message trainings ahead of the launch of an important new gene therapy. After the lull of lockdown, when everything went online, It was great to be working in person with talented, enthusiastic and dedicated people who are improving the […]

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Media Wise moves to The Hague

After over 20 years in the Amsterdam area, Media Wise has moved to The Hague, city of peace and justice. Not that locations are very relevant in these times of remote working. But new horizons bring new opportunities. A different client mix, different social circles and possibly a nicer way of living, in a smaller […]

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The trials of training in the Pandemic era

During the pandemic, a leading European technology company requested 4 media trainings in 4 languages, in 4 different countries. English, Dutch, French and Italian — 4 of the 5 languages I personally, train in. I thought nothing of the travel hurdles. I needed an energy boost and was ready for contact at a more human […]

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A Splash in the FT

A casual conversation with a Dutch contact, with whom I have no professional relationship, led to the publication of a Financial Times story a couple of days later that became the most read article on June 13, 2020. The story I heard was that of a major corporation, IKEA, giving back furlough payments it did […]

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Marley Spoon launches new ad campaign message after Media Wise training

Marley Spoon is a Berlin-based company that puts together ‘meal boxes’ filled with inspiring ingredients and menus and delivers them fresh to your door. The service targets consumers who want to cook for themselves, but have no time to shop or plan menus. Up until recently, in the Dutch and Belgian markets, where a number […]

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Mouth-watering meals in minutes, with the help of Marley Spoon

Berlin-based Marley Spoon is one of a host of new companies now offering regular delivery of a food box, filled with fresh ingredients, for busy people who lack the time or inspiration to shop for and prepare an appetising meal. The Marley Spoon boxes come packed with healthy, high-quality ingredients, and a clear, step-by-step guide […]

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The wood that lasts 100 years – or more?

Accsys Technologies produces Accoya, a kind of wood that could be the world’s most durable. Longer lasting than teak, and with a stability and hardness that makes it ideal for windows, decking, building structures and bridges, Accoya is guaranteed by its makers to last 50 years. In fact independent tests project a lifespan of up […]

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